Questions, answered

EMMA is supplied across Assam, Meghalaya, Arunachal Pradesh, Nagaland, Manipur, Mizoram, Tripura and Sikkim through Maria Enterpriises, Guwahati, and our appointed dealers. Send an enquiry with your city and we will point you to the nearest supply point, or arrange direct delivery for project quantities.

Eight grades across four families: AAC Block Joining Mortar (40 kg), Premium White Cement Wall Putty (40 kg), Classic Grey tile adhesive in T1, T2 and T3 (20 kg), and Maxi Plus White tile adhesive in T1, T2 and T3 (20 kg).

No. This site is a product catalogue and enquiry platform — there is no cart and no online payment. Send an enquiry or call and our team confirms price, availability and delivery, usually within one working day.

Pricing depends on grade, quantity and delivery location, so we quote rather than publish a price list. What we can promise is that stock sits in Guwahati rather than a distant depot, which usually means faster delivery and lower freight on a Northeast project.

For stocked grades in and around Guwahati, usually within a day or two of confirmation. For project quantities or remote districts, we schedule deliveries against your pour and tiling programme — share the dates in your enquiry.

Yes. Our technical team advises on grade selection before the job and can visit site for applicator training or to investigate a problem. There is no charge for this on a live project.

Go by the material you are fixing, not the budget. White marble, translucent stone, glass mosaic, quartz and light-coloured tiles need a white adhesive so grey cement does not shadow through. Everything else can use Classic Grey in the right type.

Bond strength and flexibility rise with the number. T1 handles small ceramic tiles indoors, T2 covers large ceramic and vitrified up to 600×600 mm including tile-on-tile, and T3 is for large format, stone, exteriors and high-stress areas.

T3 — grey or white depending on the tile colour — with a full combed bed and back-buttering. Anything above 600×600 mm needs the high-strength grade and adhesive on both the substrate and the tile back.

It can, if you pick T3, but it costs more than the job needs on small interior ceramic. Most homes use T2 for floors and vitrified work, T1 for small interior wall tiles, and a white grade wherever marble or light stone appears.

Both. Project supply is handled directly by our sales team with scheduled deliveries against your programme; retail runs through our dealer network across the region.

Price depends on grade, quantity, delivery location and whether it is a counter sale or a project supply. Sending an enquiry gets you a real figure for your job, usually the same or next working day.

Two thin coats of 1–1.5 mm each, with 4–6 hours drying between them. One thick coat is the most common cause of cracking putty.

Roughly 600–720 sq ft for two coats, working on 15–18 sq ft per kg. A rough or very absorbent plaster consumes more — add about 10% for wastage on a typical site.

No. Putty is a finishing layer over cement plaster or concrete. It is not a plastering material and will not fill out an uneven brick surface.

Only after removing loose and flaking paint and preparing a clean, sound surface. Putty needs direct contact with plaster, concrete or masonry to bond properly.

After the second coat has dried completely and been sanded and dusted off — typically the next day in normal weather, longer in high humidity.

Yes. It is water resistant and works on interior walls, exterior walls and ceilings, over concrete and cement-plastered surfaces, in both new work and renovation.

Yes — it is formulated for exactly that: white marble, translucent stone, glass mosaic, quartz and light-coloured natural stone, with a non-staining white cement base.

5.5–6 litres of clean water per 20 kg bag. Mix with a slow-speed mixer to a lump-free creamy paste, let it stand five minutes and re-mix before use.

Yes. Kitchens, bathrooms, balconies and commercial interiors are all within its range, on both walls and floors.

Yes — it is the grade for pools, terraces, façades and permanently wet areas. It goes over a waterproofing membrane that has been applied and flood-tested first; the adhesive is water resistant, not a waterproofing layer.

Large-format porcelain, white marble, granite, engineered stone, glass mosaic and quartz, including exterior cladding. Above 600×600 mm, back-butter the tile as well as the substrate.

A terrace heats in the sun and cools in a downpour within the same hour. The adhesive has to absorb that movement between tile and substrate — a rigid bed tears away from one or the other.

EMMA products are manufactured to BIS standards — IS 15477:2019 for tile adhesives, IS 2250 with ASTM C1660/C270 for AAC block joining mortar, IS 6041:1985 for masonry application practice and IS 17545:2021 for cement-based wall putty.

Yes. Send an enquiry with the grade and the project name and we will email the TDS — for your records, for architect approval or for a tender submission.

Raw materials are checked on intake, blending is factory controlled so the polymer-to-binder ratio stays exact, and tensile adhesion, open time and workability are verified against the applicable IS classification before a batch is released.

Six months from the date of manufacture when stored dry. Keep bags on pallets off the floor, away from damp external walls, covered and unopened, and use older stock first — this matters more in the Northeast than almost anywhere in India.

Stop work, note the batch number and manufacturing date printed on the bag, and call us. Record the substrate, the weather and the mixing method. That is usually enough for our technical team to trace what happened.

EMMA maintains 200 tonnes of production in each product range, so a project can be supplied from consistent batches without switching grades part way through the job.

For sales and technical roles it helps, but we hire from adjacent industries too — paints, hardware, cement and building materials retail. For junior roles, attitude and local market knowledge matter more than a specific background.

Guwahati primarily, with field roles covering Assam and the wider Northeast. Plant roles are at Changsari, Kamrup.

PDF, DOC or DOCX, up to 5 MB. If the upload fails, email the CV to our team directly and mention the role.

We review applications weekly. If your profile fits an open role you will hear from us within two weeks, usually for a phone call first, then a meeting at the office.

Yes. Product and application training is part of joining — you need to be able to answer a technical question on site, not only quote a price.

Yes. Choose “Open application” in the form and tell us what you do. We keep good profiles on file and call when something opens up.